I love Google’s general tone of voice in things like this. They’re not saying Chrome is better than other browsers (which it is in many ways), nor do they list any benefits. You should just try it. And they’re telling you with a wonderfully quirky commercial that is nothing like what their competitors are doing. In fact it wasn’t originally intended for TV. Completely down to earth. Well done.

Ziggo is a new cable company here in The Netherlands, that was formed when three major television providers (including mine) recently merged. They introduced their new philosophy in what is probably the worst-recieved TV commercial of the year, so they rubbed me the wrong way even before I had to contact their support desk today. If it wasn’t already clear, this is going to be one of my ‘incompetent companies’ posts…
More Ziggo support